Let's get to know each other a bit.
Hi I'm Barb!
I’m a passionate creative with 8 years of experience in
Marketing and Digital Advertising.
Music lover, traveler, restless, and curious.
A Quiteña with a Huancaína twist...
Only child, with an Ecuadorian mother and a Peruvian father, Xennial, 1997. I was born in Quito, Ecuador, and moved to Piura, Peru, in my early years. My creative and adventurous journey began at a very young age; I learned to read at three years old and knew then that my life would be surrounded by stories and words. I’ve always had an adventurous inclination toward art; writing was my first friend, and I spent hours crafting stories, letters, or poems. Music came into my life during my teenage years with the conservatory, the guitar, and my rock band. Photography entered during my university days, amidst classes, cameras, lights, and compositions. These three great passions have accompanied me from childhood to this day.
The beginning of my adventure
Thanks to my curiosity and indecision about choosing a path, when I arrived at university at 17, the only thing I was sure of was that I needed to choose a career that would allow me to write, create, explore, travel, see the world, learn about all industries, and understand how creativity could lead them all to resounding success. That’s when as if by magic, the Advertising and Management curriculum presented itself. And so, my adventure began!
Vision
Professionally: Leading digital transformation in marketing and advertising by combining creativity and technology to develop innovative strategies that drive growth and success for my clients and the companies that trust my work.
Personally: Living with Freedom, Authenticity, and Peace.
