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Silvana Narváez Dermatologist
Tipo de proyecto
Dermatologist Brand Board
Fecha
2017
Ubicación
Ecuador
Brand Board Creative Concept: Dra. Silvana Narváez – Integral Dermatology
This brand board was crafted to position Dra. Silvana Narváez as a modern, trustworthy, and holistic dermatologist. The creative approach merges medical professionalism with warmth and approachability, reflecting her expertise in skin, hair, and nail care.
Core Brand Elements:
Color Palette: A harmonious blend of soft lavender (#CCB5D1) and deep purple (#50405E) conveys elegance and femininity, while muted sage (#83968P) adds a natural, organic touch. Dark charcoal (#27232F) grounds the palette with authority, and white (#FFFFFF) ensures clarity and purity.
Typography: Clean, modern fonts were chosen to communicate precision and reliability, with subtle sophistication.
Service Hierarchy: The layout emphasizes "PIEL | CABELLO | UÑAS" (Skin | Hair | Nails) as key pillars, reinforcing her comprehensive ("Dermatología Integral") approach. The repetition of "SERVICIOS" could be streamlined for better flow.
